Iris Records - Street Team

Benjamin Taylor and David Saw
Street Team and Venue Promotion Page

Welcome to the Iris Records and more specifically the Benjamin Taylor and David Saw Street Team / promotion page

We feel that the best way to get the word out to people about our music is through grassroots marketing. Who better to spread the word than by people who love the music in the first place? By doing any and hopefully all of the following helps us out to increase our visibility in your cities and towns.

Do what you feel comfortable doing and please let us know what you have done so we know what we are missing in your area. Patty (Patty@irisrecords.com) will help you with anything you need and will be communicating with everyone who is helping out. So have fun, look at the following ways you can help and we’ll hopefully see you soon!

Benjamin & David

WORD OF MOUTH

Tell all of your friends, coworkers, and relatives about Ben Taylor & David Saw, the CDs, the shows, the web sites:

www.bentaylormusic.com
www.myspace.com/bentaylorofficial

www.davidsawmusic.com
www.myspace.com/davidsaw

and the discussion forum:
www.ben-taylor.com
David’s will be up shortly…

Post in other newsgroups that you are a part of or visit. Include the URL’s to Ben and David’s websites for easy access to those interested.
Buy Ben and David’s CDs for friends and family. They make great gifts!
Bring friends and family to Ben and David’s shows.
Pass out flyers and hang posters in your area. Local coffee shops, venues, stores, etc are great places to ask to hang. Current Flyers and Posters are Posted here for you to download

INTERNET

Along with spreading the word physically and via internet you can also do the following:

Join StumbleUpon. StumbleUpon is actually an incredibly cool tool for finding the most amazing websites out there. It will take a few moments to get into the swing of things at first. You need to go to the StumbleUpon.com, join StumbleUpon, and then download the StumbleUpon toolbar. After you have done all this, re-open your browser, and you’ll see the StumbleUpon functions loaded in there. Good. Now hit the SU logo in the far left hand side, and “StumbleUpon” your first awesome suggestion from StumbleUpon. Keep hitting that logo for new sites. It’s addictive.

After getting over the addiction of it all, navigate to the YouTube video we’re asking you to promote

David Saw’s newest video for “Buy My Record”
and
Docutunes Presents: The Making of David Saw’s album

and give it a “thumbs up” on the tool bar. Thank you for that. Why do this? Because the more thumbs up a site/video receives from Stumblers, the more hits it gets from other Stumblers. I gave a friend of mine a thumbs up on her website, for example, and she got about 200 hits through StumbleUpon along per day for about a week. The hits will eventually subside if no one else in the StumbleUpon network gives your page a thumbs up.

If you have a webpage or myspace account please embed our videos with this piece of code:

Buy My Record
<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/cg6r3zSSWBQ&hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/cg6r3zSSWBQ&hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object>

Docutunes presents David Saw - Making of an Album part 1
<object width="425" height="355"><param name="movie" value="http://www.youtube.com/v/bclEcDhfjII&hl=en"></param><param name="wmode" value="transparent"></param><embed src="http://www.youtube.com/v/bclEcDhfjII&hl=en" type="application/x-shockwave-flash" wmode="transparent" width="425" height="355"></embed></object>

Go to digg.com and sign up for an account. This will allow you to dig URLS, thus sending other like-minded people there, too. I originally signed up with digg for the purpose of promoting videos, but have found in the meantime that it is also a great way of promoting anything on the internet you think would be worthwhile for others to see. The most dugg stories of the day hit the front page and then get a lot more traffic by virtue of being there.

MOST IMPORTANTLY, Go to youtube.com and sign up for an account. This is the only way you can rate videos, leave comments and all that important viral making stuff.

ACT LOCALLY

WHEN AT OTHER CONCERTS IN YOUR AREA

Hand out our flyers for upcoming Ben Taylor & David Saw shows in your area or close to your area when you go to other shows. You can also look for similar shows coming to your town and stand outside after the show handing out flyers.
Talk to other fans at the show and mention Ben Taylor & David Saw, the CDs, upcoming shows, direct them to the web sites, even hand out slips of paper with the URL (be sure to spell it right!)

CALL MEDIA

Contact local newspapers, TV shows, and magazines and ask them if they could do an article on one of your favorite artists— Ben Taylor & David Saw. This often works best if more than one person calls the press about the same subject.

RETAIL

Call and/or go into your local record stores and ask for Ben Taylor or David Saw CDs. Hopefully they will say that they have us in stock but if not, with enough demand, retailers will carry them.

RADIO

If you are fortunate enough to have a radio station in your area that is not pre-programmed and they do still take requests, then you'll want to email, fax, call them and ask them to play Ben Taylor or David

FLY THE COLORS

Wear your Ben Taylor and David Saw tee shirts proudly!

And that’s it. By doing these things, you are not only helping to democratize the entertainment industry by putting in your two cents, but also helping us spread the word and that’s a beautiful thing.